Bespoke ecommerce solutions give you the ability to access a huge online market and offer customers endless possibilities to improve their experience on your website. By opening up your market to online shoppers your business can increase sales dramatically and quickly. Advansys offer the ability to push your business further, to reach more new markets and audiences by providing global internet advertising solutions.
To obtain traffic from countries around the globe your website needs to be advertised to the appropriate locations. Internet marketing techniques are carried out specific to locations, for example if you are using search engine optimisation to market your site then you will need to optimise against different search engines depending on each country. You may find that optimising to Google.com will bring in traffic from different areaís but these users will reach barriers once they reach your website. In order to full optimise and target customers worldwide your ecommerce solution requires multilingual and multicurrency functionality.
To make your website multilingual your web development company need the ability to translate the text and images within the website design to enable foreign language users to read the information on the site. There are several ways of making your website multilingual as explained further in our multilingual ecommerce details.
A major factor with global ecommerce websites is accepting different currencies that are appropriate to your target countries. Advansys offer more information about how to integrate an exchange rate within your CMS to show the current price at all times to all user with our multicurrency ecommerce details.
Itís important to research the most effective marketing methods in your target country and begin a campaign for each location in order to bring in the most amount of relevant customers. Just one part of an internet marketing campaign targeting foreign language users will be to translate keywords for SEO and PPC and ensure that you are completely aware of local differences.
Advansys offer complete global ecommerce solutions with the multilingual and multicurrency functionality as mentioned above as well as full online marketing solutions to draw in traffic as soon as your website is live.
Written by: Richard | December 6th, 2009
Going global is one of the great attractions of an internet business. The opportunity to reach new and unexpected markets and of course heights of profit. While there are many impediments to going global, such as the language barrier, the effect on sales of a non local...
Written by: Richard | June 12th, 2009
Selling worldwide can be a fairly daunting prospect; dealing with foreign language clients, covering the cost of international shipping without making your website unduly complicated for your users. However with advansys you can sell your products to any buyer, anywhere...
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