House Of Fraser Closing 31 Stores. Is This A Sign Businesses Should Embrace Online Retail?

Posted on 07 Jun 2018
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Recently it was announced that House of Fraser will be shutting down 31 stores and cutting 6,000 jobs. Could this be a sign that physical retail is declining and that in order to survive, retail businesses need a professionally designed online retail platform?

Advansys can provide a variety of different eCommerce solutions to meet the needs of your retail business. We can design responsive websites that adapt to the device your customer is using and with regards to payment protection; we are PCI DSS Level 1 Compliant.

Should Your Business Embrace Online Retail?

Numerous different types of businesses could embrace an online retail solution. However, for some businesses it would indeed be inappropriate to utilise an eCommerce website. In these circumstances, perhaps you would be interested in a brochure website. By utilising this specific style of website, you could use marketing techniques such as Search Engine Optimisation to promote your business.

However, if you are concerned about the news that House of Fraser will be shutting down 31 stores and you are considering selling your products online, please get in touch with the friendly Advansys team using the information available at the bottom of this page.

Changes To Technology; Is Online The Future?

Our 21st century society is vastly different to the world 20 years ago. Technology and the internet has become a major part of our daily lives. Many of us walk around with a single device in our pockets that would have been perhaps five or maybe even ten devices in decades past. Indeed, the Smartphone can surf the internet, check our bank balance, pay for items using contactless technology, order groceries using apps, work out how to split a bill with your friends, give you directions, and and much more. Also, let's not forget the technology we see around us in our daily lives every day. Just think, how many QR codes did you see the last time you visited your local city?

The Importance Of Online Retail In The 21st Century.

Indeed, technology is a very important part of our 21st century lives, as such retail businesses must adapt to meet the needs of the 21st century customer. Thanks to improvements in technology, individuals can use mobile apps to browse the internet and order fresh food whilst relaxing on their sofa, or they could order a new outfit to wear on the weekend whilst sat on the train commuting to work.

However, creating an eCommerce website is not the only step to online retail success. You need to create a website that provides your customers with a good online shopping experience, additionally if you would like to utilise digital marketing techniques such as email marketing, you'll need to make sure that you are compliant with the General Data Protection Regulation (GDPR).

eCommerce Solutions & Digital Marketing From Advansys!

If you are interested in exploring the world of online retail and digital marketing, talk to the talented team of professionals at Advansys. Our team have created eCommerce solutions for businesses from a wide variety of different industries including fashion, technology, and health and beauty. Also, if you are interested in a professional eCommerce solution, it is very important that security is an integral part of your online retail strategy.

As previously stated above, Advansys is PCI DSS Level 1 Compliant. We have achieved the highest level of compliance certification with the Payment Credit Card Industry Data Security Standard. All of our business processes and infrastructures meet the highest level of security throughout the life-cycle of a credit card transaction.

Additionally, with regards to digital marketing, the talented team at Advansys can provide a variety of services including search marketing, email marketing, and training courses.

Interested? Would You Like More Information? Get In Touch With The Friendly Team At Advansys Today!

The Advansys team have lots of experience with regards to eCommerce web design and development. Indeed, we been designing and building eCommerce websites for over 20 years! So if you are interested in an online retail solution and you'd like to make an enquiry, please do not hesitate to get in touch with our friendly team!

If you would like to speak to a member of our team by telephone, please call 0845 838 2700, our lines are open Monday to Friday 9am to 5:30pm.

We’re always happy to help and can help you take your business in the right direction.

You are always welcome to visit us in our Wokingham office or you can also call us on 0118 380 0201 and drop us a message via our the website.

We'd love to show you how you can get more web traffic and leads, increase your online sales, provide better customer service & grow online.

Call us

0118 380 0201

Find us

4 Millars Brook

Molly Millars Lane



RG41 2AD

United Kingdom

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