What are the advantages of having a brochure website?

A brochure website allows businesses to establish an online presence and showcase their offerings to a wide audience. It provides a cost-effective way to share information, promote products or services, and generate leads. It also offers 24/7 accessibility to potential customers. The CMS (Content Management System) allows you to easily add/edit/delete pages of content, videos, blogs and FAQs which all help you rank on Google. In short, a CMS gives you full control and flexibility allowing you to make up to date changes for your audience.

How can a brochure website benefit my business?

It offers several significant benefits, especially for small businesses, startups and service providers who don't need a complex eCommerce solution but do need an online presence. It's primary focus is to clearly present essential information about your business, brand and services that you offer. Not forgetting it is a tool to allow your customers to easily get in contact with you

What tips can you give me to find the best website agency?

To find the best website agency we recommend the following tips: Define your online goals Set a budget and timeline Check out the Agency's Google Reviews and customer testimonials Check out their design portfolio Make sure they are a cultural fit Determine if they have expert knowledge

What is a brochure website with a catalogue?

It is an informative website that is primarily designed to showcase products via a catalogue format, but it does not allow the customer to purchase. Rather the website allows the potential customer to make a general enquiry or an enquiry specifically against a SKU or product ID. There are typically two sections to a brochure website. A section that has pages of content about their core services and a section that showcases their catalogue, for example departments, categories and product landing pages - making it easy for the customer to find what they are looking for (especially if the catalogue has 10000's of SKUs)

How to choose the best eCommerce Agency

Define your online goals and business requirements first. Then, match these goals to the right agency: Check out their reputation and customer reviews Make sure they are experts in this field Assess which payment gateways they have integrated into (for example Stripe) Evaluate their customer success stories and case studies Ensure they have proven CRO strategies to increase conversions and revenue Trust your gut instinct

What are the benefits of an eCommerce Solution

There are several advantages of having an eCommerce online presence. Here are our top 4 and why: Global reach - you can sell to anybody in the world (as long as you have your delivery rules and currencies easy to understand for your global audience on your website) 24/365 - your website is always open. It is the most important sales person - it never sleeps Increase profitability by pushing unbeatable offers, bundles, free gifts, free delivery Scalable - eCommerce platforms nowadays, have very easy to use CMS (content management system) which makes it easy for the seller to grow their online catalogue by adding additional departments, categories and products

What is B2B e Commerce?

B2B eCommerce is online sales from a 'business to business' perspective. These companies tend to be wholesalers, manufacturing, industry-lead with customers who have their own trade accounts, prices lists and discounts.

What is EDI for B2B eCommerce

EDI stands for Electronic Data Interchange. It is a standardised method for electronically transferring business documents and data between two different computer systems, typically belonging to two different companies. In B2B e-commerce, EDI is crucial because it facilitates the automated exchange of core business documents, eliminating the need for manual data entry, paper forms, and faxes. This can all be executed in your B2B eCommerce portal on your B2B website. The goal is to make it quicker and easier for B2B clients to process everything in one place.

What is the difference between a brochure and catalogue website?

The core differences between a brochure website and a catalogue website lies in the fact that one is purely pages of content and the other has a catalogue. The catalogue structure is exactly like an eCommerce website, without the ability to make payment. The catalogue is a comprehensive and detailed list of products organised by top level categories which makes it easier for the customer to find the exact product they are looking for

What is the difference between a website with a catalogue and an ecommerce solution

A catalogue website displays products for information and to generate leads, because the customer has to either call or fill out a form to place an order. An eCommerce solution allows the customer to buy online straight away with one of the many available payment gateways (for example Stripe)

Which is the best payment gateway?

5 best payment gateways are: Stripe - developer-friendly flexibility, ease of use, ideal for small businesses Paypal - trusted brand and can set up 'buy now pay later' Opayo - for businesses who want to sell internationally Adyen - for larger retailers with complex requirements Braintree - a comprehensive payment gateway for all sizes of businesses

Why do I need a B2B eCommerce Website

To make it easier for your suppliers to buy from you. These types of customers expect to see the following: Ability to buy in bulk (bulk orders) which a discount. The more they buy the better the discount Quick orders - be able to just put in the SKU and buy Repeat order - be able to go into their trade account and press a button to re-order Real time stock - to make sure that when they place a large order you have the stock available Lead times - you tell the truth, as in how long it is going to take to dispatch their order

Why do I need an eCommerce Website?

To sell to a wider audience. Consumers want to be able to buy products online in the comfort of their home rather than having the additional transport costs and time to go into a town or city. It is imperative (whether you are a small or large retailer) to give your audience the opportunity to buy your products online as it provides convenience and a personased service. Don't forget, it's also the most cost effective way to scale your business

eCommerce website for manufacturing

Experts in Warehouse

Briggs Store

Briggs Equipment bespoke B2B and B2C ecommerce solutions designed for high-volume industrial sales.

The Challenge

Briggs Equipment is the UK's number one provider of powered access and materials handling equipment who entrusted Advansys to design and build their B2C and B2B eCommerce website. This transactional website allows Briggs' customers to easily purchase a wide range of materials handling equipment by the click of a button. With visible 'in stock' and clear delivery rules on each product landing page Briggs have seen a 74% increase in daily orders.

With the success of their e commerce solution, Advansys and Briggs (based in Maidenhead) have also partnered to continue to grow the business online by utilising our SEO (search engine optimisation) and PPC (pay per click) expertise. The ROI to date has been phenomenal

Visit the website

Professional B2B ecommerce solutions featuring complex price lists and seamless backend integration for Briggs Equipment.

Fully responsive ecommerce solutions ensuring a smooth purchasing experience for trade customers on mobile and tablet.

Advanced filtering and account management tools within a custom build for manufacturing ecommerce solutions.

Increased online revenue and order volume through strategic implementation of Advansys ecommerce solutions.

We have been working with Advansys for over 15 years now. The commitment and knowledge the team has is 'second to none' in eCommerce and digital marketing. I would totally recommend them!

Marcel