There are numerous different tips and tricks for ecommerce solutions that you can use that might boost your sales.
So to give you a helping hand, here are 5 tips and tricks that could give your sales a boost.
5 Ecommerce Tips That Could Boost Your Sales!
1. Is Your Website Responsive?
If your website isn't responsive, you could be missing out on sales. This is because a responsive website adapts to the device that the user is using. This means that your ecommerce website will provide a good user experience to the user no matter if they are using a mobile device, a desktop or a laptop.
Did you know that 73% of consumers now use the internet on their mobile phones? With such a large number of potential customers, can you afford not to take advantage of responsive web design? The good news is that only approximately 20% of companies have responsive websites, so switching to a responsive design could help your business to attract new customers who are using a variety of different devices.
So if your website isn't responsive, speak to Advansys and enquire about our services for responsive web design and ecommerce solutions.
2. Have You Considered Search Engine Optimisation
Search Engine Optimisation, also known as SEO is a fantastic way to help costumers find your ecommerce website.
Nowadays people use search engines numerous times throughout their daily lives. For example, people use them if they're curious about something, they use search engines if they want to find a local business and they use them to search for a gift for a loved one's upcoming birthday.
Search engines are very helpful for individuals, they help them to find relevant websites where they can shop, browse or learn. If you optimise your website and the content on your website, search engines can be very helpful for your business. Ignoring SEO is a major risk. If you're not visible in the search results, how can both new and old customers find your website?
3. Is Your Website Easy To Use?
Simply put, if your ecommerce website is difficult to use, you could bemissing out on sales. In 2016 £2.6 billion was lost in revenue because customers found the checkout stage too difficult to use. As such it is very important that your ecommerce website is easy to use and provides your customers with a good user experience.
So if you think that your business could benefit from a new ecommerce website designed to be easy to use and provide your customers with an enjoyable user experience, speak to the friendly and dedicated team at Advansys.
Our skilled team create wonderful ecommerce solutions that are easy to use and enjoyable to interact with. We have been designing and building ecommerce websites for over 20 years, so you can relax in the knowledge that your ecommerce solution is being created by a team of talented developers.
4. Pay Per Click Advertising Could Help
Pay Per Click advertising , also known as PPC is a fantastic form of advertising for ecommerce websites. PPC advertising such as Adwords allows your listings to enter the search results. This means that whilst your SEO campaign is working to increase your organic rankings, you business can enjoy some traffic from PPC advertising.
Remember that with PPC, you only pay when a user clicks on your advertisement. Additionally you can target consumers based on their geography and their search. So if you're a local business, you can target users in your local area.
PPC can provide you with instantaneous results, whereas other forms of search engine marketing such as SEO cannot. SEO is an investment and it takes time, however PPC advertisements start to appear as soon as your campaign goes live. As such, both SEO and PPC are fantastic tools that you can use to try and boost your sales.
5. Does Your Business Have A Social Media Presence
These days it can feel like everyone and their dog is on social media; justlook at this Twitter account for a dog called Johann!
So, with people and dogs on social media, your business should also have a social media presence. It can fulfil many roles. Firstly, you can find new customers and/or clients using social media. However, it can also be a good tool to transform new customers into returning customers through good customer service.
If your customers/clients have any issues with any products or services, you can answer their questions and provide advice using social media. Social media is arguably one of the most popular forms of communication in today's digital society, so embrace it and engage with your customers.
Searching For A Professional Ecommerce Solution? Talk To Advansys.
If you're searching for a professional ecommerce solution, talk to Advansys. We have been designing and building ecommerce solutions for over 20 years, so you can trust our team of skilled and talented developers.
Websites designed and build by the Advansys team both look fantastic and provide their users with a wonderful user experience. So if you're interested in learning more about the numerous web design and ecommerce solutions available, please don't hesitate to contact our friendly and dedicated team.
Additionally, please don't hesitate to get in touch with us if you have any questions or concerns regarding our ecommerce solutions. The friendly Advansys team will be happy to assist you with your enquiry. So, if youhave any questions, please feel free to give us a call on 0845 838 2700, our lines are open Monday to Friday 9am to 5:30pm.
Would You Like To Meet Us In Person?
If you would like to arrange a meeting, please feel free to give us a call and request an appointment. Our team is based in Wokingham, Berkshire; the centre of the UK's tech hub. However, for those located in the North, we also have a northern office which is based in Greater Manchester.
Contact Us Online
If you would prefer to contact our team online, you can do so by sendingour team an email at firstname.lastname@example.org or by filling out our contact form.
You could also find us on social media by following us on Twitter, @advansysuk